N. motive, springs of action, wellsprings of action, reason, ground, call, principle, by end, by purpose, mainspring, primum mobile, keystone, the why and the wherefore, pro and con, reason why, secret motive, arriere pensee, intention, inducement, consideration, attraction, loadstone, magnet, magnetism, magnetic force, allectation|, allective|, temptation, enticement, agacerie, allurement, witchery, bewitchment, bewitchery, charm, spell, fascination, blandishment, cajolery, seduction, seducement, honeyed words, voice of the tempter, song of the sirens forbidden fruit, golden apple, persuasibility, persuasibleness, attractability, impressibility, susceptibility, softness, persuasiveness, attractiveness, tantalization, influence, prompting, dictate, instance, impulse, impulsion, incitement, incitation, press, instigation, provocation, inspiration, persuasion, suasion, encouragement, advocacy, exhortation, advice, solicitation, lobbyism, pull*, incentive, stimulus, spur, fillip, whip, goad, ankus, rowel, provocative, whet, dram, bribe, lure, decoy, decoy duck, bait, trail of a red herring, bribery and corruption, sop, sop for cerberus, prompter, tempter, seducer, seductor, instigator, firebrand, incendiary, siren, circe, agent provocateur, lobbyist

V. induce, move, draw, draw on, bring in its train, give an impulse, to, inspire, put up to, prompt, call up, attract, beckon, stimulate, spirit up, inspirit, rouse, arouse, animate, incite, foment, provoke, instigate, set on, actuate, act upon, work upon, operate upon, encourage, pat on the back, pat on the shoulder, clap on the back, clap on the shoulder, influence, weigh with, bias, sway, incline, dispose, predispose, turn the scale, inoculate, lead by the nose, have influence with, have influence over, have influence upon, exercise influence with, exercise influence over, exercise influence upon, go round, come round one, turn the head, magnetize, lobby, persuade, prevail with, prevail upon, overcome, carry, bring round to one's senses, bring to one's senses, draw over, win over, gain over, come over, talk over, procure, enlist, engage, invite, court, tempt, seduce, overpersuade, entice, allure, captivate, fascinate, bewitch, carry away, charm, conciliate, wheedle, coax, lure, inveigle, tantalize, cajole, tamper with, bribe, suborn, grease the palm, bait with a silver hook, gild the pill, make things pleasant, put a sop into the pan, throw a sop to, bait the hook, enforce, force, impel, propel, whip, lash, goad, spur, prick, urge, egg on, hound, hurry on, drag, exhort, advise, call upon &c. press, advocate, set an example, set the fashion, keep in countenance, be persuaded &c, yield to temptation, come round, concede, obey a call, follow advice, follow the bent, follow the dictates of, act on principle

Adj. impulsive, motive, suasive, suasory, persuasive, persuasory, hortative, hortatory, protreptical|, inviting, tempting, &c. v, suasive, suasory, seductive, attractive, fascinating, provocative, induced, disposed, persuadable, spellbound, instinct with, smitten with, infatuated, inspired, by

Adv. because, therefore, from this motive, from that motive, for this reason, for that reason, for, by reason of, for the sake of, count of, out of, from, as, forasmuch as, for all the world, on principle

Phr. fax mentis incendium gloriae, "temptation hath a music for all ears" "to beguile many and be beguiled by one"

N. endearment, caress, blandishment, blandiment|, panchement, fondling, billing and cooing, dalliance, necking, petting, sporting, sparking, hanky-panky, caressing, embrace, salute, kiss, buss, smack, osculation, deosculation|, amorous glances, courtship, wooing, suit, addresses, the soft impeachment, lovemaking, serenading, caterwauling, flirting, flirtation, gallantry, coquetry, true lover's knot, plighted love, love tale, love token, love letter, billet-doux, valentine, honeymoon, strephon and chloe

V. phr, caress, "faint heart neer won fair lady", fondle, "kisses honeyed by oblivion", pet, dandle, pat, pat on the head, pat on the cheek, chuck under the chin, smile upon, coax, wheedle, cosset, coddle, cocker, cockle, make of, make much of, cherish, foster, kill with kindness, clasp, hug, cuddle, fold in one's arms, strain in one's arms, nestle, nuzzle, embrace, kiss, buss, smack, blow a kiss, salute, fold to the heart, press to the bosom, bill and coo, spoon, toy, dally, flirt, coquet, gallivant, galavant, philander, make love, pay one's court to, pay one's addresses to, pay one's attentions to, serenade, court, woo, set one's cap at, be sweet upon, look sweet upon, ogle, cast sheep's eyes upon, faire les yeux doux, fall in love with, win the affections, die for, propose, make an offer, have an offer, pop the question, plight one's troth, plight one's faith

Adj. caressing, "sighing like furnace", love- sick, spoony, caressed &c

N. flattery, adulation, gloze, blandishment, blandiloquence, cajolery, fawning, wheedling, captation, coquetry, obsequiousness, sycophancy, flunkeyism, toadeating, tuft-hunting, snobbishness, incense, honeyed words, flummery, bunkum, buncombe, blarney, placebo, butter, soft soap, soft sawder, rose water, voice of the charmer, mouth honor, lip homage, euphemism, unctuousness

V. flatter, praise to the skies, puff, wheedle, cajole, glaver, coax, fawn upon, faun upon, humor, gloze, soothe, pet, coquet, slaver, butter, jolly, bespatter, beslubber, beplaster, beslaver, lay it on thick, overpraise, earwig, cog, collogue, truckle to, pander to, pandar to, suck up to, kiss the ass of, pay court to, court, creep into the good graces of, curry favor with, hang on the sleeve of, fool to the top of one's bent, lick the dust, lay the flattering unction to one's soul, gild the pill, make things pleasant, overestimate, exaggerate

Adj. flattering, adulatory, mealy-mouthed, honey-mouthed, honeyed, smooth, smooth-tongued, soapy, oily, unctuous, blandiloquent, specious, fine-spoken, fair spoken, plausible, servile, sycophantic, fulsome, courtierly, courtier-like

Adv. ad captandum